Meet the author
Lee Russel
MVP launch specialist, AI strategist and author
Lee Russel is an MVP launch specialist and AI strategist whose work connects technology and entrepreneurship. He helps founders simplify their ideas, validate early and approach product development with a clear purpose and audience.

Lee Russel is an MVP launch specialist and AI strategist whose work connects technology and entrepreneurship. He helps founders simplify their ideas, validate early and approach product development with a clear purpose and audience.
His book The Minimal Viable Launch: A Guide to Creating Software that Sells Itself brings together his thinking on making the first version count. It draws on his experience of advising, building and testing, with an emphasis on clarity before creation. His WBR author story explores the process of finding a coherent thread for the book and connecting it with his wider professional work.