Book planning for business leaders and experts

See the bigger picture before you write the first chapter. Bring your ideas, stories and the problem you help people solve. We’ll help you find the central argument and a structure that gives the reader a clear journey.

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A good book starts with the right decisions

You may have years of experience, a proven approach or more ideas than you know where to begin. The challenge is deciding what belongs in the book, how it fits together and why the right reader will care.

We help you find the central message, shape the reader’s journey and build a structure that supports the book’s purpose. Bring a new idea, existing content or a draft that needs a clearer direction.

Book a Clarity Call

What we work through together

Purpose and reader
Clarify who the book is for, what they need and what you want it to achieve.

Message and positioning
Identify the central idea and the perspective that makes the book yours.

Structure and substance
Organise your ideas into a logical chapter journey, identifying where examples, evidence and further development are needed.

Your route to a manuscript
Decide whether ghostwriting, supported writing or independent drafting best fits your time, preferences and project.

The sessions and deliverables are agreed around your needs. Your proposal may include a book brief, chapter outline or drafting plan, depending on the scope.

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How planning works

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A focused planning session

Join a half-day or full-day strategic planning session, usually online and one-to-one. We guide you through an eight-part conversation that turns the thinking behind your book into a practical plan.

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The thinking behind your book

We explore your personal and professional goals, a detailed reader profile, market research, tone of voice and topic selection. We then develop the structure, or interrogate the structure you have already chosen.

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A complete outline and content plan

The session brings that thinking together in a complete book outline and chapter-by-chapter content plan. Follow it to complete your draft independently, or continue working with us through the production phase.

Plan is the first stage of the WBR Book Creation Processᴵᴾ. You can engage us for planning support or connect it with writing, publishing and marketing.

Expert judgement, shaped around your book

A useful plan needs more than a list of chapter titles. It needs decisions about what to include, what to leave out and how to make your knowledge useful to someone encountering it for the first time.

Our role is to ask the questions, challenge assumptions and help you make those decisions while preserving your perspective and voice.

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ClioBooks.ai is optional

Clio is a free planning companion for exploring initial ideas through guided prompts. It can help you prepare for a conversation with us. Our professional planning work is tailored and human-led; using Clio is not a requirement.

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Where planning can lead

Need someone to turn your expertise into a manuscript? We can discuss ghostwriting and book creation. Prefer to write yourself? We can shape support around your progress. I AM Author may also be relevant before or during book creation and is separately scoped.

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Author Testimonials

Authors share their experiences of planning, creating and using their books. Their accounts reflect different projects and individual outcomes.

I had the idea to write a book for some time but, being a busy financial planner, could never find the time to put my thoughts onto paper and to turn it into a written form. I also had no idea about how to produce and publish the book and so I was a little in the dark as it was all outside my skill set. 

I would have no hesitation in recommending that any aspiring author should use the Write Business Results service that Georgia provides as it is both effective and value for money.

Max Horne
Author - The Money Instruction Book,

Thanks for your efforts, getting the book launched and the message out. We sold just shy of 100 units in August, which is amazing for just 10 days. We’ve also received four 5* reviews on Amazon. If I can sell 500 units by the end of the year I’ll be very pleased and if I can sell 1000 by next summer, I’d judge it a success. Having said that, this book could feasibly be selling for years so I will take a long term view on sales numbers and 3,000 units within 5 years would be a good result.

Jason Butler
Author - Squeezing The Orange