Propel: Monetise Your Book for Long-Term Business Growth
Most business books lose momentum after launch. The Propel phase ensures yours doesn’t.
At Write Business Results, Propel is where we help authors transform their book into a growth tool that drives:
✔ Qualified leads.
✔ Partnerships.
✔ Speaking opportunities.
✔ Measurable return on investment.
This is not about selling more copies. It’s about using your book to create real business outcomes.
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Propel Your Book Beyond Launch
Publishing your book is the beginning, not the finish line. The Propel phase of the Book Creation Processᴵᴾ is designed to help business authors integrate their book into their wider business strategy, so it continues to generate opportunities over time.
Rather than relying on royalties or one-off promotion, we focus on how books are practically used to:
✔ Support and accelerate sales conversations.
✔ Open higher-level opportunities.
✔ Strengthen brand authority and positioning.
✔ Build and enhance community, recruitment, and company culture.
Propel gives you clarity on what to do next, how to prioritise opportunities, and how to use your book intentionally as a business asset.
Three Proven Ways Business Authors Monetise Their Books
Most business authors achieve their return on investment through three core monetisation pathways. Propel is designed to activate these strategically, tailored to your goals and business model.
Lead generation
Your book becomes a magnet and a qualifier, rather than just part of the numbers game. We guide you in using positioned entry points, embedded invitations, and post-launch strategies so the right readers move naturally into your ecosystem.
Strategic partnerships
A well-positioned book opens doors. We help you use your book as a credibility bridge, supporting partnership conversations, collaborations, and introductions that would be difficult to initiate without published authority.
Speaking, events & visibility-led opportunities
For many authors, speaking and one-to-many environments are a powerful route to ROI. We help translate your book into clear themes and frameworks that event organisers, hosts, and curators can easily understand and are eager to book.
Guided Monetisation Through The Business Book Accelerator™
Knowing what’s possible isn’t the same as knowing what to do next.
That’s why Propel is delivered through our Business Book Accelerator™, a mastermind and coaching environment, where authors are educated, guided, and supported as they turn thinking into action.
Inside the Accelerator, authors:
✔ Learn how business books actually generate commercial returns.
✔ Gain clarity on which opportunities to pursue and which to ignore.
✔ Receive expert guidance, accountability, and oversight.
✔ Apply monetisation strategies in a way that fits their business.
✔ Work on implementation so the results don't have to wait.
This is hands-on, structured support designed to remove guesswork and build confidence beyond launch.
Pricing for the Propel phase starts at £1,250 excl. VAT, depending on the level of support required. We’ll help you identify the most effective route before you commit.
Author Testimonials
Hear from authors who transformed their ideas into books.
Explore how founders, CEOs, coaches, and thought leaders have transformed their expertise into bestselling books and used those books to grow their businesses, expand their influence, and deepen their impact.
2 years ago I went on a book writing boot camp with Georgia. Without this structure and considered start I would not have been able to create my first book. Her approach and knowledge in getting my idea into a framework set the direction and I’m forever grateful. It took me a while and some collaborations to finally complete. But now done! I have already recommended a number of people to Georgia and I will continue to do so. Smart, structured and caring.
It is a bit early to say, but so far the book has generated us 21 referrals in 3 months, of which 6 have already had or are booked in to have initial meetings. So I’d say that’s a pretty good start as we know that even if no others booked, and no other referrals arrive, which I do expect them to, we are likely to generate around £50,000 of fees this year from these 6 new prospective clients.
